Home gym statistics are best understood as a set of related measures rather than one ownership count. The available evidence covers U.S. facility participation, strength and aerobic activity, connected-fitness use, and company-reported equipment economics across different periods and definitions.
Key Home Gym Statistics
The most useful headline figures are:
- In 2024, 77 million Americans aged 6 and older were fitness-facility members.
- In 2025, 81 million Americans aged 6 and older held a fitness-facility membership.
- In 2025, 26.1% of the U.S. population aged 6 and older held a fitness-facility membership.
- In 2025, Americans made nearly 7 billion visits to gyms, health clubs, and studios.
- In 2020, 35.2% of U.S. men aged 18 and older met the muscle-strengthening guideline.
- In 2020, 26.9% of U.S. women aged 18 and older met the muscle-strengthening guideline.
- In 2020, 24.2% of U.S. adults aged 18 and older met both aerobic and muscle-strengthening guidelines.
- In 2020, 28.3% of U.S. men aged 18 and older met both activity guidelines.
- In 2020, 20.4% of U.S. women aged 18 and older met both activity guidelines.
- Healthy People 2030 reports that 26.4% of U.S. adults met both guidelines in 2024 on an age-adjusted basis.
- The Healthy People 2030 target is 29.7% of U.S. adults meeting both guidelines by 2030.
- Peloton reported nearly 5.8 million Members as of December 31, 2025.
- Peloton reported 2.661 million paid Connected Fitness Subscriptions on December 31, 2025.
- More than 2.0 million unique Peloton Members completed a Strength workout in the three months ended December 31, 2024.
- Those Peloton Strength workouts represented 735.0 million minutes of workout time in that quarter.
- Peloton reported $817.1 million in Connected Fitness Products revenue for fiscal 2025.
- Peloton reported $1.673 billion in Subscription revenue for fiscal 2025.
- 99% of Peloton Connected Fitness Subscriptions were month-to-month on December 31, 2025.
Contents
- U.S. home gym participation and facility scale
- Home fitness strength-training data by age and sex
- Aerobic and combined activity benchmarks
- Connected home-fitness subscriptions and workouts
- Home gym equipment economics and business trends
- Home gym guidelines, access, and interpretation
U.S. Home Gym Participation and Facility Scale
Facility data provides context for the potential audience for home exercise, but it is not a literal home-gym ownership measure. The Health & Fitness Association’s 2024 study used a nationally representative sample of 18,000 Americans aged 6 and older and measured rolling 12-month participation.
| Measure | Period | Result | Scope |
|---|---|---|---|
| Facility members | 2024 | 77 million | U.S., age 6+ |
| Total facility customers | 2024 | Nearly 96 million | U.S., age 6+ |
| Facility members | 2025 | 81 million | U.S., age 6+ |
| Membership penetration | 2025 | 26.1% | U.S., age 6+ |
Source: Health & Fitness Association, 2024 participation and membership findings and 2025 membership report.
The 2025 report also counted more than 100 million people using a fitness facility when non-members were included, and recorded nearly 7 billion visits to gyms, health clubs, and studios. Gen Z adults aged 18–24 had the highest tracked facility-membership rate at 35.5% in 2025.
The share of facility members who did not visit at all fell to 4.6% in 2025. These figures describe facility relationships and visits, including day passes, guests, and flexible users; they do not measure home workouts, home-gym ownership, or home adherence.
Source: Health & Fitness Association, 2025 membership report.
Home Fitness Strength-Training Data by Age and Sex
The CDC’s 2020 NHIS estimates show how many adults met the federal muscle-strengthening guideline, regardless of whether the activity occurred at home, in a facility, or elsewhere.
| Population | Met guideline in 2020 |
|---|---|
| Men, age 18+ | 35.2% |
| Women, age 18+ | 26.9% |
| Men, age 18–44 | 44.5% |
| Men, age 45–64 | 29.9% |
| Men, age 65+ | 22.0% |
| Women, age 18–44 | 34.1% |
| Women, age 45–64 | 23.8% |
| Women, age 65+ | 17.2% |
Source: CDC MMWR QuickStats, 2020 muscle-strengthening activity.
The age pattern is clear within this survey: reported strength-training guideline attainment was higher among younger adults than older adults for both men and women. Because the estimates are self-reported and the qualifying activities can include weights, push-ups, sit-ups, or other exercises, they should not be treated as equipment-ownership statistics.
A separate CDC-hosted peer-reviewed study found that 31.7% of U.S. adults reported muscle-strengthening activity on at least two days per week, while 6.0% reported strengthening all seven major muscle groups on at least two days per week. The stricter seven-group measure is not directly interchangeable with the current NHIS figures.
Source: Muscle-Strengthening Activities and Participation Among Adults in the United States.
Home Gym Statistics for Aerobic and Combined Activity
Combined activity benchmarks show how many adults met both aerobic and muscle-strengthening recommendations in 2020. The CDC/NCHS estimates are leisure-time, self-reported measures and do not identify where the activity occurred.
| Population or benchmark | Result |
|---|---|
| U.S. adults, age 18+ | 24.2% |
| Men, age 18+ | 28.3% |
| Women, age 18+ | 20.4% |
| Men, age 18–34 | 41.3% |
| Women, age 18–34 | 28.7% |
Source: CDC/NCHS Data Brief 443.
Healthy People 2030 reports a slightly different, age-adjusted series: 25.2% was the 2020 baseline, 26.4% of adults met both guidelines in 2024, and the national 2030 target is 29.7%. The baseline and latest value are observed survey measures, while the target is a policy benchmark rather than a forecast of home-gym adoption.
Source: Healthy People 2030 PA-05.
The two series should not be combined into one trend line because the age adjustment, reporting context, and definitions differ. They are useful for framing outcomes that a home setup may support, not for estimating the number of home gyms.
Connected Home-Fitness Subscriptions and Workout Data
Peloton’s company-reported operating measures illustrate the scale of one connected home-fitness platform across the United States, United Kingdom, Canada, Germany, Australia, and Austria. Peloton defines a Member as an account with at least one qualifying workout in the trailing 12 months.
| Peloton measure | Period | Result |
|---|---|---|
| Members | Dec. 31, 2025 | Nearly 5.8 million |
| Paid Connected Fitness Subscriptions | Dec. 31, 2025 | 2.661 million |
| Paid App Subscriptions | Dec. 31, 2025 | 0.522 million |
| Average net monthly Connected Fitness churn | Quarter ended Dec. 31, 2025 | 1.9% |
| Members | June 30, 2025 | 5.9 million |
| Paid Connected Fitness Subscriptions | June 30, 2025 | 2.80 million |
| Paid App Subscriptions | June 30, 2025 | 0.58 million |
Source: Peloton Form 10-Q for the quarter ended December 31, 2025 and Peloton Form 10-K for fiscal 2025.
In the three months ended December 31, 2024, more than 2.0 million unique Peloton Members completed a Strength workout, representing 735.0 million minutes of qualifying recorded workout time. Peloton ended fiscal 2025 with 2.80 million paid Connected Fitness Subscriptions and 0.58 million paid App Subscriptions, but subscriptions are not equivalent to unique people or households.
Home Gym Equipment Economics and Business Trends
Peloton’s fiscal 2025 results separate connected products from subscriptions, which helps show why equipment revenue and digital-service revenue should not be treated as the same home-gym market measure.
| Fiscal 2025 Peloton measure | Result |
|---|---|
| Connected Fitness Products revenue | $817.1 million |
| Subscription revenue | $1.673 billion |
| Connected Fitness Products gross profit | $111.2 million |
| Connected Fitness Products gross margin | 13.6% |
| Subscription gross margin | 69.1% |
| Connected Fitness Products cost of revenue change from fiscal 2024 | Down 25.1% |
Source: Peloton Form 10-K for the fiscal year ended June 30, 2025.
The products category includes products, accessories, delivery, installation, rentals, warranties, apparel, and commercial services. Subscription revenue is digital and service revenue, while gross profit and margin are company accounting measures rather than estimates of consumer spending or total home-equipment demand.
As of December 31, 2025, 99% of Connected Fitness Subscriptions and 76% of Paid App Subscriptions were month-to-month. Approximately 11% of Connected Fitness Subscriptions owned multiple different Connected Fitness Products, a company-defined measure that does not represent all brands or all home gyms.
Source: Peloton Form 10-Q for the quarter ended December 31, 2025.
Home Gym Guidelines, Access, and Interpretation
Healthy People 2030 references adult guidance of at least 150 minutes of moderate-intensity aerobic activity per week and muscle-strengthening activity on at least two days per week. These are thresholds for recommended activity, not measurements of equipment use or home ownership.
The 2018 Physical Activity Guidelines state that one set of 8–12 repetitions can be effective for improving muscle strength. That evidence-based guidance is not a population statistic and is not a guarantee for every individual.
A CDC-hosted peer-reviewed study found that 57.6% of respondents met minimum aerobic-activity standards and 5.5% met both aerobic and muscle-strengthening standards during its study period. Those estimates used 2008 guideline standards and therefore differ from newer NHIS estimates and definitions.
The evidence base does not provide a single authoritative national estimate of literal home-gym ownership. Facility membership, self-reported activity, digital subscriptions, and connected-equipment company metrics should therefore be read as complementary indicators, with their populations, dates, units, and limitations kept separate.